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The new and improved Tide PODS laundry detergent pacs are super concentrated with 90 percent cleaning ingredients to rejuvenate even dingy clothes for brighter brights and whiter whites, wash after wash. Each Tide PODS is a 3-in-1 breakthrough laundry solution with highly concentrated detergent, stain remover and color protector, giving you more bang for your buck. Tide PODS pacs are small but powerful. They pack 10X cleaning power in an innovative, three chamber design separating key ingredients until they hit the wash for maximum cleaning power. More than just a liquid in a pouch, these reformulated laundry pacs reveal Tide’s brightest clean yet. Its special film enables the multi-chamber technology to dissolve in both hot & cold water. Tide PODS are formulated with quick collapsing Smart SudsTM. It targets tough stains and works in both HE and standard washing machines. For superior performance, place 2 Tide PODS pacs into the washing machine drum before you add clothes for large loads. For smaller loads, use 1 laundry pac. Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand

America’s #1 detergent, now even better. This Tide Liquid Laundry detergent now has 10x the cleaning power. The improved formula is reengineered to attack tough body soils. Tide HE Turbo Clean detergents feature smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles. Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash. The Tide Clean you love is also available in Tide PODS laundry pacs. Based on sales, Nielsen laundry detergent Category stain removal of 1 dose vs. 10x doses of the leading liquid bargain brand Tide Smart pouch packaging makes your laundry detergent more convenient to store and really easy to use; just pour it from the pouch into an empty Tide Bottle or use it directly from the pouch using a measuring cup. Enjoy great cleaning performance from innovative packaging.

“How good does Gain laundry detergent smell? Its loyal users are called Gainiacs. ‘Nuff said. But if you’re the type who thinks with your head as well as your nose, you’ll love this: Gain laundry detergent works in both HE and regular machines, and the detergent lifts away dirt and locks in amazing scent to keep your laundry smelling great even after two weeks! We could go on about the Perfume Micro Capsules that gradually break and release scent while you wear your clothes so you’re always getting bursts of ahhhhh, but you’ve probably already left to wash your laundry with Gain laundry detergent. Gain Liquid Laundry Detergent in Original Scent combines overtones of orange, lemon and blossoms with a modern fruity, green twist and undertones of white floral jasmine with a hint of woody amber.”